Flash is a technology that allows you to put animated presentations and demos on the web. Designers love it because it shows off their multimedia skills, to say nothing of increasing the amount they can charge for the site.

Business owners often think it makes their site look impressive and make their business appear to be on the cutting edge.

But, Flash presentations can make your web page take a long time to load. Search engines don't pick them up, and they often annoy visitors who come to your site for product information or facts in a hurry, not entertainment.

If you have a product or service that benefits from an animated demonstration, make that one of the choices on your home page (eg.: "Watch a demo.") Don't make the Flash presentiation the entire home page. And if your products or services don't need an animated demo, you shouldn't use the technology at all.

© 2005 By Afromerica

Ms. Deborah Maisonet will be keeping the Black community updated on the most current in technology and Internet etiquette. Visit regularly for new information that could help you pursue a more positive technological lifestyle.

To subscribe to Deborah's column join the Afromerica email list to receive new information as it is updated. Or E-mail Deborah at: grvc@worldnet.att.net

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